About Pridi

Creator:

License: SIL Open Font License, 1.1

Pridi means “joyful” in Thai. Pridi is a slab serif Latin and looped Thai typeface that is well-suited for both body text and display. The looped Terminal Thai is designed specifically within loopless terminal concepts, and works well with the slab serif Latin without adding any slabs to any Thai glyphs. This font can be used as a body text in various media such as magazines, advertisements, and other print media.

A similarity between some glyphs such as ก ถ ภ ฤ ฦ, ฎ ฏ, บ ป, and ข ช is something to take into consideration because it might lead to confusion when typesetting very short texts. Pridi has a specific approach to the thick and thin strokes of Thai glyphs. Other type designers of Thai fonts may like to use this approach as a reference. Informal looped Thai typefaces have slightly simplified details, as compared to formal ones, and this allows designers to extend the font to heavier weights. The size and position of Thai vowel and tone marks need to be managed carefully, because they are all relevant to readability, legibility, and overall texture.

The Pridi project is led by Cadson Demak, a type foundry in Thailand. To contribute, see github.com/cadsondemak/pridi

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Use on the Web

The Pridi webfont is available for use on the web via the Google Fonts API.

1. Add this code to your website:

<link href='https://fonts.googleapis.com/css?family=Pridi' rel='stylesheet' type='text/css'>

Instructions: To embed this font into your web page, copy this code into the <head> of your HTML document.

2. Integrate the font into your CSS:

font-family: 'Pridi', Arial, sans-serif;

Instructions: Add the font name to your CSS selector just as you'd do normally with any other font.

Use in Desktop Software

The Pridi font has been extracted from the Google Fonts API for use in desktop software.

1. Download the font file in your desired style:

Download TTF
Pridi-600.ttf
Download TTF
Pridi-200.ttf
Download TTF
Pridi-Regular.ttf
Download TTF
Pridi-700.ttf
Download TTF
Pridi-300.ttf
Download TTF
Pridi-500.ttf
Note: As these fonts come directly from the Google servers, they will need to be renamed.

2. Install to your computer

  • For Windows 10/8/7/Vista
    Right-click the font file then click the "Install" menu option.

  • For Mac OS xx 10.3 or above
    Double-click the font file then click the "Install Font" button at the bottom of the preview.